Best SEO Reporting Software

Create unlimited custom reports for you or your clients with any SEO data you need

Available for:

Windows

Apple

Linux

Build your perfect SEO report

What is an ideal SEO report? The one that saves you time and brings insightful analytics. And there is nothing one-size-fits-all in SEO. That is why our SEO reporting software has all flexibility to generate custom reports that meet your every need.

Running an SEO site audit? Tracking keyword rankings in a local search engine? Monitoring organic competitor performance? With our platform, you can have any SEO report you want, fully custom and automated.

The SEO Reporting Software goes with an ample set of features, suitable for SEO freelancers and agencies alike. It allows you to:

Build custom reports for your or your clients' websites

Generate and deliver your SEO reports automatically

Create white-label SEO reports for customers

Create your customized SEO reports based on dozens of report templates

Integrate data from Google Analytics and Search Console

The SEO report generator has 15 reporting templates:

Keyword Rankings and Visibility

Keyword Research

Backlink Details

Competition Rankings

Organic Website Traffic

Link Prospect Management

Keyword Rankings (grouped by SEs)

Site Audit (Summary)

Link Building

Keyword Rankings (grouped by keyword)

Site Audit (Details)

Domain Comparison

Rank History

Backlink Summary

Domain Strength

And with the SEO reporting tool baked into each SEO PowerSuite app, you can create your ideal custom reports, choosing from hundreds of valuable metrics. You don't have to go for the paid version immediately: even in the free version, you'll still have access to every SEO reporting dashboard in-app.

Customize your SEO reports

Whether you're optimizing for Google, Bing, YouTube, or any other major search engine, for mobile or local search, we have all kinds of SEO dashboards you might need. And the best part is: you can shape them into any SEO report you want!

The software lets you customize your reports to match the optimization goals: be it a general site audit, keyword rankings in your target search engine, or technical site audits — include the exact SEO analytics you want to get covered in your personalized report.

Deliver the perfect keyword report

For proper SEO, tracking the right keywords is monumentally important, both in organic search and PPC ads. This is exactly why we've built a keyword ranking report feature in the SEO reporting tool. What can you have with it?

Track SEO rankings in multiple search engines

Report to your team and clients how well you're doing in organic search — break up the keywords you're tracking by search engine and see how well you're doing in search engines beyond Google.

Track your best landing pages and their rankings

Create reports detailing how your keyword positions changed and what keywords are ranking today vs in the past. Track what your organic competitors are doing on the SERP.

Monitor your organic traffic ups and downs

Use the SEO dashboards to share the fullest view of the organic traffic brought to your website: which keywords get the clicks, and how difficult it is to rank for them. The data is powered by Google Analytics once you integrate it into the software.

Get a detailed analysis of your traffic from Google Analytics

Consult the SEO analysis tools to spot the best tactics. Find your top winners and losers by adding the click-through rate metric (CTR) and comparing the bounce rate. Run your keyword analysis by a landing page or by keyword group.

Estimate organic and paid ads campaigns

Let your clients assess their PPC needs with a full list of their target keywords arranged neatly right along with the PPC costs for e-commerce.

Create an SEO audit report

Today, no marketing department would be complete without an SEO audit tool. And no site auditor tool would be complete without reporting dashboards. With WebSite Auditor's report builder, you are free to configure the level of detail you want in a report on your site's SEO health.

Get a summary of your SEO audit

In the Site Audit (Summary) report template, the SEO audit tool lets you put all of the most important SEO metrics on a single page. Such an overview quickly shows what issues need fixes or still can wait.

Look into SEO audit details

On the other hand, the detailed report, available in the same SEO reporting dashboard, provides you with the most precise list of every single issue sorted by the page it appears on. Hide all correct technical factors or pick a tick next to those that you want to include in your report. Let the SEO reporting tool send it to your developer team as a blueprint to improve your website.

Get the fullest backlink report

Backlinks are important for ranking on Google. Using the reporting feature in SEO SpyGlass, you will create a backlink report with any level of detail you need.

See the summary of all backlinks referring to your site

Start with a general summary about the kind of backlinks you're getting (dofollow/nofollow), complete with a breakdown of all your backlinks by country and anchor texts. You are also free to opt for a more detailed list with every one of your precious backlinks laid out.

Examine the backlinks in a detailed report

In the detailed report, get down to the microscopic level, from the first backlink your client ever received in the recent link-building campaign to which pages drew the most backlinks. Examining the link profile, you can spot your best landing pages, identify the best marketing campaigns, and plan outreach activities for the future.

Compare competitor domains by strength

To collect intelligence on your competitors in organic search, use the Domain Comparison report template. You'll get a conveniently laid-out comparison of how Google sees your website against your competitors across a dozen metrics: Domain Strength, Domain InLink Rank, the total number of backlinks, their diversity by location, IPs, anchors, and the number of top-linked pages. And if you want to add the information on competitors to your SEO dashboard? No problem! With customized reports, you get the backlink view like never before.

Report on your link building success

Since with LinkAssistant we built the best solution for your entire link-building campaign, we equipped it with robust SEO reporting tools. As you find more and more link opportunities and seize on them, you can create monthly reports for your clients or your team, to keep everyone on the same page about your efforts.

Evaluate your outreach efforts

Reporting in LinkAssistant, you can cover the management of your current outreach prospects: you would be reporting which of your link-building prospects are close to providing you with a link.

Report on your link-building campaign

Opt for reporting on link building specifically: use the report generator to get all of the backlinks received during your current campaign, the most popular anchor texts used, and much more.

Fully automated SEO reporting software

With the right SEO reporting tool, all your setup and integrations happen in a few clicks. In each of the reporting tools described here, you can set up automated SEO reporting, whether you need the analytics for yourself or your long-term customers. You get:

Automated SEO reporting in the format you prefer

Be it HTML or PDF, use the format that your clients find the most suitable. To enable automated SEO reporting in any of our tools, click on the Scheduled Tasks & Alerts button above your workspace, or access your scheduler from Project Preferences.

SEO reports delivered the way you like

Our report generator offers multiple ways of sharing SEO reports. You can get your on-demand reports immediately in-app or save them to your hard drive; send reports to your or your client's e-mail; save them to your online storage and share via a URL; and finally, you can upload them directly to the website without a hitch.

Automated reports generated according to your schedule

Choose the perfect time your team or your clients need. Set up your SEO reports to be generated automatically as often as you want: it can be daily reports, once a week, once a month, or recurring within the defined time range. Add an automated reporting task, and like clockwork, the report generator will attend to every scheduled task automatically according to your settings.

Check out our sample reporting templates!

Ranking Summary

html pdf

Keyword Rankings and Visibility

html pdf

Competition Rankings

html pdf

Keyword research

html pdf

White-label SEO software for clients branding

Impress your clients with nice-looking branded SEO reports! With our SEO reporting tools, neither you nor a single client of yours will have to look at dull generic reports. In the Enterprise version of the software, you'll be able to customize any report to give it your branded appearance.

You can easily create white-label SEO reports, mentioning both your SEO agency and the customer's information. Put the company name, brand logo, and contact details on your clients' SEO report. Besides, you can customize the reports with a unique design, choosing from predefined color schemes, or creating one from scratch.

Here's what our users are telling in the Rank Tracker reviews:

Consultant in Restaurants

Full review

Here's what our users are telling in the Rank Tracker reviews:

I help small businesses to increase the performance of their sites. When I start working with a client, I send them a report from WebSite Auditor to show how many unseen technical problems they have. The tool runs a technical audit which spots different kinds of errors for the site on the whole and gives info on each separate page. I love that I can apply changes right in the tool, and then show clients what their site can actually look like. UI is the best.

Consultant in Restaurants

Full review

What SEO PowerSuite users say about the reporting software:

Nancy D, CEO Marketing and Advertising

Full review

Here's what our users are telling in the Rank Tracker reviews:

At my agency, we use the PowerSuite tools on a daily basis. It's fast, complete, and gives me better insight than any of the other paid tools we have used. Having the technical audit, on-page elements, and off-site link reports all in one package is a huge bonus. The reports are extensive and client-ready, saving loads of time.

Nancy D, CEO Marketing and Advertising

Full review

What SEO PowerSuite users say about the reporting software:

Donald M, Founder & CEO Marketing and Advertising

Full review

Here's what our users are telling in the Rank Tracker reviews:

Donald M, Founder & CEO Marketing and Advertising

Full review

Want to see SEO stats clear and insightful?

Try SEO PowerSuite

Create professional SEO reports with the most flexible and data-rich software!

Available for:

Windows

Apple

Linux